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Crave Change. Crave Excitement.

Staff Spotlight: Jessy Orth

Posted on June 21st, 2018 - Written by: craveblog

Jessy Orth is the associate director of our Wichita campus, and we had a great time hearing her story this month! She’s been with Crave Beauty Academy for over ten years, and was even a student here before Kim McIntosh acquired the school. She’s someone who works hard to make things happen, and is a vibrant and integral part of our day-to-day in Wichita!


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Staff Spotlight: Mary Penrose

Posted on May 9th, 2018 - Written by: craveblog

The staff at students at Crave Beauty Academy aren’t just people we associate with, they feel as close as family! This family mentality is a big part of what makes Crave such a unique and special place to learn beauty skills. One of the people we have to thank for that culture of closeness is Mary Penrose, or Mrs. Penrose as she’s known to her students. We had the chance to interview her and get to know how she helps to make Crave an outstanding experience for all of our students!

About Mary

Mary began her cosmetology career in 2008. Before that she was working at Shelton Pattern helping with the manufacture of airplane parts for Boeing. Mary was uncertain about her future in that job, so in 2008 she took the leap and started visiting beauty schools! A few short weeks later she was enrolled in a cosmetology program and loving every minute of it!

After completing her cosmetology program, Mary was called by the owner of her school and hand selected to return to school for her cosmetology instructor license. She started teaching at that school right after completing the program, and taught at that school for a year. Mary realized after teaching for a year that she didn’t have the experience she wanted to be the best teacher she could, so she accomplished the impressive feat of being hired at an Aveda salon. The Aveda salons are exceptionally selective, and often only take on students who graduate from an Aveda school, but Mary was so impressive that they almost had no choice but to bring her on!

Mary worked in the Aveda salon for several years, and moved up the ladder there very quickly. She was performing very well, and in 2014 she decided it was time to get back to teaching cosmetology. She was passionate about taking her expertise and sharing it with people who are still developing in the beauty industry. In February of 2015 she was hired at Crave Beauty Academy, and the school has grown ever since!

Mary’s Role at Crave Beauty Academy

Mary started at Crave as one of our educators, and within her first 90 days here moved all the way up to lead educator! In the years following she’s continued to to impress us with her drive and passion for teaching beauty, and has moved into the associate director role of the St. Louis campus. She works with everyone in the building to make sure that everything is running smoothly and that everyone is happy. She is probably the busiest lady in the building! Everything she does is geared at helping people to do wonderful things in the beauty industry.

Why Mary Loves Crave Beauty Academy

When asked why she loves Crave Beauty Academy, Mary said:

“The culture we’ve created is like no other. It’s very family-oriented, caring, and loving. I love my staff. We do the right thing by students and community, and the owner backs me up on that mission. The passion that I see in my educators, office administrators, and students is what feeds me.”

This culture is part of what makes Crave such a unique and wonderful place for people to learn and grow! Mary believes that it’s extremely important for all of the staff at the school to continue learning so that the education only improves with time.

Advice for Future Students

Mary also has some excellent advice for students who are thinking about attending Crave Beauty Academy:

“We have a great curriculum, a beautiful campus, and excellent educators; you can’t find talent like this anywhere else. When you tour you have to decide that Crave is the right fit, you need to like it here. If a student wants to get an education with all-stars, Crave is the school for them!”

Learn More Today!

Are you considering a career in cosmetology? Let Crave Beauty Academy help give you the head start you want! With programs in cosmetology, esthetics, and nail technology, we have many options for you to choose from! Contact us to get more information and begin today!

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Crave is All About Community

Posted on May 7th, 2018 - Written by: craveblog

Crave Beauty Academy stands out because it is an active part of the community. We strive to set the example for our students on how to be charitable members of the community! We don’t just teach beauty, we teach service and selflessness to our students so they can change lives. Involvement in community efforts just comes with being a part of Crave!

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The Best Bronzer for Your Skin Color!

Posted on April 16th, 2018 - Written by: craveblog

We all know that too much sun exposure can be damaging to our skin, but how are we supposed to get that summer glow without looking like a lobster first? That’s where the magic of bronzer comes in. Using the right bronzer and the correct technique, you can look like a glowing goddess without the sunburn. Here we have some of our favorite bronzers that work for different skin types and the correct technique to get that perfect fake tan.

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Staff Spotlight: Morgan Waugh

Posted on April 12th, 2018 - Written by: craveblog

Crave Beauty Academy is full of staff and students with their own unique stories and backgrounds, and Morgan Waugh is no exception! She’s been with Crave for around six years, and makes a huge daily impact on the school and the students in it. She wears many different hats for Crave Beauty Academy, so you’ll likely bump into her all the time!


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Cosmetology Personality Traits

Posted on March 16th, 2018 - Written by: craveblog

Are you trying to decide if cosmetology is the right career for you? Here’s a compilation the 5 most common personality traits we see in happy and successful cosmetologists:


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Staff Spotlight: Stacey Peters

Posted on March 14th, 2018 - Written by: craveblog

alumni highlight feature
At Crave, our staff, students, and alumni are some of the hardest workers that we know. We are so honored that we get to work with them. Each day, members of Crave surprise us with their dedication and passion. We want to recognize those that go above and beyond. Stacey Peters is the Senior Director here at Crave. She’s an amazing worker and a friend to all. Today we want to take the time to recognize Stacey and the incredible person she is.

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Prom Looks Inspired by the 90s

Posted on March 8th, 2018 - Written by: craveblog

Picture this: it’s 1999, you’re blasting “Kids In America” and channeling your inner Cher. It’s prom night, and you’re invincible. Your dress is bold and your confidence matches. This will be a night to remember. Now, fast forward to today. It’s 2018, it’s prom night, and you’re blasting “Kids in America” and channeling your inner Cher. That’s right! The 90s are back in fashion. Today we are talking our favorite prom looks inspired by the 90s. Let’s get started.


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Weekend at the Women’s Fair

Posted on February 26th, 2018 - Written by: craveblog

At Crave Beauty Academy, exciting extracurricular events are just a normal part of what we do! Being active and engaged in the community and industry is important for helping our students be their best. In February we had the privilege of having alumnus Patrick Kilian join us at our women’s fair! The owner of Crave Beauty Academy, Kim McIntosh, attended school at Xenon with Patrick, and now they are both pursuing their dreams in the beauty world! Here we’ll look at a rundown of highlights from the event. Check out our events page to find out about more events coming this year!

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The Cosmetologist’s Survival Guide for St. Louis Missouri

Posted on January 15th, 2018 - Written by: craveblog

While many of the students at Crave Beauty Academy are from the local area, we also have many students that will travel from out of town or out of state to learn cosmetology with us! If the St. Louis area is new to you, we have some recommendations for places and things that we think you’ll love as a fan of cosmetology. If you’re new to the area, we hope you’ll grow to love your new home as much as we do!

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