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What Will I Learn in my Esthetics Program?

Posted on December 6th, 2017 - Written by: craveblog

If you’re just getting started into the wonderful world of esthetics, there’s so much for you to learn and experience! It’s a great field full of potential for so many people, and there are many reasons that people love it. Often times it’s unclear what an esthetician learns or does, so we want to go over some of the most important things that esthetician students learn so that you can feel prepared!

Skin Analysis

Estheticians are not simply in the business of helping people to look beautiful, they help their clients be healthy! Esthetics students are expected to learn about skin anatomy so that they can identify skin problems and make recommendations to the clients. Estheticians can help improve skin health, but also know when it’s important to recommend the client visit a dermatologist. Estheticians typically use this training to identify and improve:

  • Acne
  • Oily Skin
  • Dry Skin
  • Wrinkly Skin
  • Sunburns or Damaged Skin
  • Whiteheads and Blackheads


Facials are a part of what estheticians regularly do for their clients. Because facials usually require repeat visits, a good esthetician keeps a book of clients that they continually meet with for continual improvement! Estheticians learn all of the ins and outs of the perfect facial from cleansing and toning skin to providing a relaxing face massage!

Hair Removal

Estheticians are pros at hair removal! They have the opportunity to learn many different hair removal methods so that they can help the client in whatever way works best for them. For example, some people are more prone to suffering skin damage from waxing, so an esthetician can decide use threading to remove the unwanted hair without causing any damage to the skin.

Body Treatments

There are many body treatments that estheticians learn. Body masks, scrubs, and aromatherapy are just a few of the many treatments that an esthetician student can learn. All of them are designed to help the client to be their healthiest self. All of these different tools and techniques are what make estheticians highly effective health and wellness professionals.

Business Skills

Estheticians are ultimately business people, whether they open their own practice or work at a salon. They generally have responsibilities to manage clientele and encourage and facilitate returning visits. Most esthetician programs will help a student become acquainted with many of the business basics that can help them to be very successful in maintaining a satisfied book of clients!

Share With Us

What are you most excited to learn about in your esthetics program? What questions do you have about estheticians and what they do? Reach out to us on Facebook with your questions and comments. We’d love to hear from you!

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About Crave Beauty Academy

Posted on November 15th, 2017 - Written by: craveblog

Who We Are

If you are thinking about going to beauty school, you should know as much about the school as possible. That’s why we want to talk a little bit about ourselves! It’s important to know about the school and it’s instructors, as well as the brands they partner with.

Crave Beauty Academy started back in 2013, but we have more than 25 years of successful experience under our belts. We do hair, skin, and nails, and it’s what we love most. Our passion for these things is why we call ourselves “Crave”!


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Meet the Owner: Kim McIntosh

Posted on October 18th, 2017 - Written by: craveblog

crave owner, Kim McIntosh

Kim holding the Newsmakers award from the Business Journal

What are the key ingredients that go into making a beauty school great? Staff members, instructors, and even the students play a role in whether or not a school is a success or a failure. All of these people are the ingredients of the beauty school, but the owner is the chef that brings all those ingredients together to create something special.


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What Is the Pivot Point Difference?

Posted on September 12th, 2017 - Written by: craveblog

The curriculum offered by a beauty school will set it apart from its competitors. At Crave Beauty Academy, we recognize the importance of having an exceptional curriculum. Because of this, we have partnered with Pivot Point International as a Legacy Partner to ensure our students can have an amazing learning experience.


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What Does a Nail Technician Do?

Posted on August 15th, 2017 - Written by: craveblog

A nail technician is someone who is licensed to beautify people’s hands and feet in a variety of ways. They do more than just simple manicures or pedicures. Some of the services a nail technician might provide include:


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What is Cosmetology?

Posted on August 14th, 2017 - Written by: craveblog

Cosmetology is a word that is thrown around and used to describe a lot of different things. When most people think of the word “cosmetology,” they often just think of people who cut hair. While cutting hair is one aspect of what cosmetologists do, there’s a lot more to it than that. So what is cosmetology? What are all the different aspects that fall under the cosmetology umbrella?


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Top Traits of a Great Cosmetologist

Posted on August 8th, 2017 - Written by: craveblog

What does it take to be a cosmetologist? There are lots of ingredients that go into making someone a great cosmetologist, but some can be more important than others. The following are some of the traits that can mean you are destined for a career in cosmetology.


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8 Reasons Why Cosmetology Is a Great Career

Posted on August 7th, 2017 - Written by: craveblog

Being creative and making visions a reality is a huge part of being a cosmetologist. Everyday you work you may have the opportunity to use your imagination and create styles and looks that are fresh and fun! Being a cosmetologist can be a fast paced and rewarding career. Here are 10 reasons why:


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What do you Crave… the perfect hairstyle

Posted on August 31st, 2015 - Written by: Kim McIntosh

crave poster


Can you believe August is almost over!  Cooler weather on the horizon, the back to school scurry and looking forward to new hairstyles for fall. Looking through all the new fall magazines for the perfect hairstyle and color, oh and some new makeup too.  There’s so many to choose from; what is best for me?  Do you like the trendy fashion, not too edgy but enough to get noticed look?  How do you choose the best look, there’s so many to choose from.  It’s sometimes challenging to find the right look but it is possible.  The never-ending hunt of looking like my favorite celebrity from a magazine or the red carpet, is quite a task! We are here to your rescue and have some quick tips that can help you get the look you want!


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Dog Days and Sunrays

Posted on July 1st, 2015 - Written by: Kim McIntosh


It is officially summer, AKA shorts season. A swipe with a fresh razor blade topped with a dollop of lotion and your legs are ready! But wait, you don’t want to be the Snow White of all the bronzed beauties at that summer jamboree this weekend. Girl, your legs could stop traffic. A little color is a MUST. But how do you get it? Do you lounge at the pool for hours soaking up the sun’s rays? Do you hop in the tanning bed a few times a week to gradually build a glow? Or do you stand spread eagle while a machine mists you with a coat of cocoa? All of the options can be overwhelming but don’t panic, we are here to help!


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